The new Catalina TV app and forced advertisements

Benjamin Mayo tweets:

Also the TV app on the Mac is a web view in a (very) thin wrapper and lacks key functionality like the ability to open a context menu. You can’t right click or long press on anything.

If you Force Touch on something, you get this wonderful artefact of it being a web view.

I don’t pretend to know the timeline the Apple engineers who built these shoddy new apps were under. Maybe there simply wasn’t enough time or resources available to make a native app versus a hastily constructed web view. Lord knows, I’ve fallen back to using a web view for complex layouts in my own apps when up against a deadline. But not for the whole damn app.

His entire thread is a good critique worth reading – particularly this bit:

The Apple TV+ experience will also suffer from the ‘advertisements of stuff to buy everywhere’ design of the TV app — something which I think will sadly never change — that I first described back in April.

As I’ve mentioned before, this goes hand-in-hand with Apple’s new push for services revenue at the expense of UX and what customers actually want. The Catalina and iOS 13 App Stores feature new Apple Arcade sections that you can’t get rid of. And the latest Apple TV update includes a dedicated, non-removable Arcade app that Apple helpfully places in the top row of your apps when you upgrade.

(Side note: Even the Mac App Store on Mojave is running a giant ad about Apple Arcade, which isn’t even available for those who haven’t upgraded to Catalina. Further, they can’t even be bothered to take the time to do it right. Just look at how the headlines are truncated when the window isn’t fullscreen.)

I get it. They want their services to be successful. And part of ensuring that is making certain everyone knows these new offerings are available. It’s called advertising and I’m totally fine with that. I’m even all in favor of Apple Arcade as a way for quality developers to get paid for making quality games without resorting to dirty in-app purchase shenanigans.

So, please, Apple. Tell me all about Apple Arcade and Apple TV+ and your “vision for television“. Sell me on their immense value and benefits. But then let me dismiss your advertisements and get the fuck on with using the hardware I paid for.